The most sustainable packaging will be “no packaging”
interpack, the largest international packaging fair for food, beverages, pharmaceutics, cosmetics and non-foods took place at Dusseldorf after six long years and the focus was on #sustainability & #connected packaging. As we work on many #packagingdesign projects at Elephant Strategy + Design, it was a great exposure for us to see where the industry is heading and if there is hope, after all.

Ashwini talked to Ramu Ramanathan of WhatPackaging by PrintWeek India on her observations & learnings.
Link of the conversation - https://www.whatpackaging.co.in/features/ashwini-deshpande-the-most-sustainable-packaging-will-be-%E2%80%9Cno-packaging%E2%80%9D-57218