When Wild Spades approached us with the premise of a UI/UX overhaul for Rummy Tunes – a traditional Indian card game ported to an online interface - we asked ourselves, “How can we create the same level of immersion for Rummy, a game that has always been enjoyed in a real-life, non-virtual setting?” Our work for Rummy Tunes is indeed the answer with a defined visual style and a host of user-centric features and interactions that keep gamers coming back for more!
You can check out the entire case study here:
https://lnkd.in/gY8gS78W
Firefox retail experience design
The pandemic was a potent catalyst for people to take to bicycling as a way to both: commute and keep fit. Recognizing this rise in potential users, Firefox Bikes Pvt. Ltd. gave us key inputs and helped us redesign their stores to provide a differentiated retail experience. From the fascia to the service area, each dynamic element heightens brand recall and enhances the promise of rugged adventure, instilling a sense of pride and exclusivity in each customer that owns a Firefox bike.
You can find detail case study of the project - right here: https://elephantdesign.com/firefox-retail-store-design
